Share your style. Follow the designers.
A community website where members share looks, follow independent designers and join open style topics.
Four ways to take part
How Aiyaya works
From a first post to a published lookbook, each step happens inside the community website.
01
Create your profile
Sign up as a member, designer or buyer store, then add your style notes, sizes and links.
02
Post looks and follow labels
Post outfits, save the pieces you like and follow the designers whose work you want to see.
03
Join topics and events
Take part in open discussions and community programs, or apply to host a topic of your own.
04
Publish a season lookbook
Labels publish seasonal lookbooks, then request a showcase slot or a store collaboration.
What members and brands get
One profile serves both sides: personal style for members, a working showcase for labels.
Member profiles
A public profile with your looks, saved pieces, style notes and the designers you follow.
Designer pages
Independent labels get a page with their story, sizing, materials and current season, kept in one place.
Lookbook publishing
Designers upload a season lookbook with captions and credits, and the community browses and comments.
Open style topics
Discussion threads on fit, fabric, care and styling, moderated so the conversation stays useful.
Built for a working fashion community
Aiyaya is a community website first. Member profiles show what people actually wear, designer pages explain how a label works, and buyer stores keep a shortlist of the labels they carry. Topics and brand pages are reviewed before they go live.
Browse community servicesWhat a season on Aiyaya looks like
Find your people
Follow members whose style you like and see their new posts, saved pieces and store tips.
Learn more →
Read a label properly
Designer pages cover materials, sizing and production notes, so you know what you are looking at.
Learn more →
Take part, not just browse
Topics, photo walks and store visits give members something to join, not only something to scroll.
Learn more →
Memberships and brand plans
Example prices for this demo storefront, adjustable at any time. Memberships bill per period; brand plans per season.
Member
$19per month
- ✓A full member profile with style notes
- ✓Post looks, save pieces and comment
- ✓Follow designers and buyer stores
- ✓Access to community topics and programs
Creator
$59per season
- ✓Everything in the monthly member pass
- ✓Creator badge and portfolio grid on your profile
- ✓Draft lookbooks before you publish
- ✓Direct messages from members and buyer stores
Buyer store
$199per year
- ✓Store profile listing the labels you carry
- ✓Follow and message designers directly
- ✓Access to wholesale and preorder topics
- ✓Invitations to community programs
How the community stays useful
Profiles, designer pages and lookbooks are reviewed against community guidelines before they appear, and any member can report a post. Retail links are labeled, and Aiyaya keeps only the details needed to run an account.
Reviewed profiles
Pages and lookbooks are checked before they appear.
Report a post
Any member can report content for review.
Labeled links
Retail and wholesale links are marked as such.
Common questions
Is Aiyaya free to browse?
Yes. Visitor browsing is open, so anyone can read designer pages, lookbooks and open topics. A membership pass adds a full profile, posting, saved looks and access to community programs, and passes are ordered directly on this site.
Who can publish a designer page?
Independent designers and small labels can apply for a page. We ask for a short label story, production and materials notes, sizing information and at least one season of images before the page goes live.
How does lookbook publishing work?
A designer uploads a season lookbook through the brand dashboard, adds captions and credits, and submits it for review. Once it is approved, the lookbook appears on the designer page and in the community lookbook feed.
Can buyer stores work with designers here?
Yes. Buyer stores keep a store profile, follow the labels they carry and can message designers about wholesale terms. The store profile also lists the labels carried, so designers can see who is looking.
Does Aiyaya take a cut of garment sales?
Aiyaya is a community website, not a marketplace. Orders placed on this site cover memberships and brand plans. Any sale of a garment happens directly between the member and the designer or store involved.
How is community content moderated?
Posts, profiles and pages are reviewed against the community guidelines, and members can report content at any time. Reports are handled by the community team, and repeated violations can lead to a profile being suspended.
Bring your label to the community
Open a designer page, publish a season lookbook and join topics where members talk about how clothes are made and worn.
Send us a message
Tell us if you are joining as a member, a designer or a buyer store. A short note about your label or store helps us reply with next steps.